As I Am Twist Defining Cream is a styling cream designed for twists, twist-outs and braid-outs on natural hair. It suits curly and coily textures, and anyone who wants their twists to look defined, moisturised and neat for days.
The cream helps each twist hold its shape while keeping hair soft and supple. When you unravel, curls are defined and shiny rather than dry or crunchy, which is why it is a firm favourite for protective styling and twist-out routines.
How to use
- Start with clean, damp hair and a leave-in.
- Apply the cream to each section.
- Twist or braid from root to tip.
- Let dry completely before unravelling.